Post-Christmas Frenzy

According to most national newspapers, everyone and anyone was shopping online during Christmas Day, hitting the sales in search of a bargain; especially as the likes of Marks and Spencers started their online sale at 12:01am that day, and John Lewis began theirs at 6pm on xmas eve.

Whilst brick ‘n mortar shops are panicking and feel they need to carry out this sort of crazy behaviour, in reality, internet shopping was fairly quiet over these two days.

Plusnet did a quick web-survey and found that the number one site on Christmas Day was Google, as usual. But a close second was Facebook, steadily increasing in numbers as the day wore on (and the boredom set in). Incidentally, did anyone leave a message on the Queens Facebook page following the Christmas speech?

Boxing Day saw the biggest boost: Amazon, iTunes and Play.com all saw massive amounts of traffic over the 24hr period. Even eBay proved very popular – perhaps as people needed to get rid of unwanted gifts without offending anyone?

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