Monday 8th December is set to be the biggest day of online retail for the UK.
According to our friends e-Digital, who have been researching for the IMRG e-Customer Service Index (quite a name, by any standards), around £320m will be spent during the course of the day.
This ties in pretty neatly with a different blog I wrote this week, where I explained that although the growth of online spending will not be as large as previous years, it’s still very much overshadowing offline retail.
That aside, with this research comes the surprising insight that people will be springing out of bed and rushing to their computers on Monday… Whereas I will have done my online shopping over weekend and will be having a lie-in before work.
Digital Geek UK 