Boring online stats

There’s no real purpose to this.

It’s just a load of new figures that are out. Someone might find them useful.

So, what people do when they go online…

1. Use a search engine to find information 80%
2. Use online banking 76%
3. Look up the news 75%
4. Pay bills 66%
5. Look up the weather 62%
6. Visit a brand or product website 62%
7. Use a price comparison site 60%
8. Research a product/service before buying 60%
9. Watch a video clip 55%
10. Listen to an audio clip 44%
11. Participate in an online auction 39%
12. Visit a social networking site 37%
13. Look at property for sale or rent 36%
14. Look at sports scores and information 35%
15. Download music 32%
16. Share photos 33%
17. View or contribute to a forum 29%
18. View or contribute to a message board 26%
19. Sell something 22%
20. View or contribute to a wiki 19%
21. View or contribute to a blog 16%
22. Visit an adult-only website 16%
23. Advertise something 15%
24. Use a chatroom 13%
25. Download a film 12%
26. Download a podcast 11%
27. Visit a business networking site 10%
28. Use an online dating website 8%
29. Contribute to a blog 7%
30. Share videos online 7%
31. Enter a virtual world or community 7%
32. Don’t know 1%

… although I love the fact that 1% are online, not knowing what the hell they’re doing.

 

Source: Digital World, Digital Life, TNS 2008 (27,500 participants)